Tag: Market Research

Video Game Voice Over: Turning Up the Volume
Game Localization

Video Game Voice Over: Turning Up the Volume

Remember Tetris? Did you know the game was first released back in 1984 – more than four decades ago? This...
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Financial Translation: Mastering the Numbers Game
Finance & Fintech

Financial Translation: Mastering the Numbers Game

Financial translation is a dynamic and intricate field, blending the art of language with the precision of finance. As businesses...
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10 Essential Tips for Better Financial Translations
Finance & Fintech

10 Essential Tips for Better Financial Translations

Navigating the international business landscape feels like walking a tightrope stretching from Wall Street to the Nikkei. And in this...
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Unleashing Global Potential: The Power of Localization and Translation in Pharma
Medical & Pharma Translation

Unleashing Global Potential: The Power of Localization and Translation in Pharma

In the dynamic world of the pharmaceutical industry, the alliance between localization and translation is more than a necessity—it’s a...
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The Ultimate eLearning Translation and Localization Guide
eLearning Translation

The Ultimate eLearning Translation and Localization Guide

eLearning has experienced a remarkable surge in popularity over the past few years, with its market value expected to skyrocket...
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Legal Translation and Localization – A Definitive Guide
Legal Translation

Legal Translation and Localization – A Definitive Guide

Relocating to a different country? Moving your business operations overseas? Whatever your specific situation, if you are in the process...
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Your Roadmap to a Successful Market Expansion Strategy
Localization Strategy & Industry Insights

Your Roadmap to a Successful Market Expansion Strategy

Market expansion strategies should not be a mere afterthought. As there’s a lot that goes into breaking to a new...
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How to Choose the Best Translation Agency – 5 Points to Consider
Localization Strategy & Industry Insights

How to Choose the Best Translation Agency – 5 Points to Consider

With so many companies offering translation and localization services currently on the market, choosing the translation agency that matches your...
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The 5 Most Powerful Translation Management Systems for Global Growth
Localization Strategy & Industry Insights

The 5 Most Powerful Translation Management Systems for Global Growth

Are you trying to launch your website, app, marketing materials or product overseas and need a place to keep the...
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Simplified vs Traditional Chinese – what’s best for your translation needs?
Languages & Culture

Simplified vs Traditional Chinese – what’s best for your translation needs?

Most people in today’s time and age recognize the prominence of the Chinese language in the realm of business and...
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8 Mind-Blowing Spanish Words That Defy English Translation
Languages & Culture

8 Mind-Blowing Spanish Words That Defy English Translation

Translation is often complicated and far from straightforward, oftentimes due to the large number of expressions used by native speakers...
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What is Game Localization Testing in its 3 Most Basic Levels?
Game Localization

What is Game Localization Testing in its 3 Most Basic Levels?

Skipping game localization testing is like launching a rocket without checking the fuel – it might get off the ground,...
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Adventures in the vast and wide world of Chinese dialects
Languages & Culture

Adventures in the vast and wide world of Chinese dialects

There are a bazillion of Chinese dialectal varieties (or 方言 – fāng yán) spoken in mainland China and beyond. And...
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Game Translation & Localization – What’s the Difference?
Game Localization

Game Translation & Localization – What’s the Difference?

To translate or localize your game? That is the question. Although game translation and localization may seem similar at first...
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The Game Localization Process & 22 Tips to Make it Easier
Game Localization

The Game Localization Process & 22 Tips to Make it Easier

Localizing your game to match your global players’ cultural, linguistic and regional expectations is a surefire way for you to...
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Game Translation and Localization – A Definitive Guide
Game Localization

Game Translation and Localization – A Definitive Guide

Embarking on your game localization journey soon and want to know your way around the territory? You’re at the right...
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Top 4 Hardest Languages to Translate Between Any Pair
Languages & Culture

Top 4 Hardest Languages to Translate Between Any Pair

Are you at the tender stage of translating your content and expanding your global reach, but struggle to find quality...
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Learning Languages with Gaming and The Implications for Game Creators
Game Localization

Learning Languages with Gaming and The Implications for Game Creators

To play or not to play? That’s the big question that has been pondered for at least a couple of...
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6 Benefits of Hiring Native Speaker Translators
Localization Strategy & Industry Insights

6 Benefits of Hiring Native Speaker Translators

If there’s one thing that translation agencies frequently highlight, then that’s definitely their access to native-speaking translators of the target...
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How to Localize your Ad Campaign – A Step-by-step Guide
Marketing & SEO

How to Localize your Ad Campaign – A Step-by-step Guide

We’re exposed to ads so regularly it’s impossible to keep count anymore. In fact, marketing experts reveal that the average...
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