Localized Graphic Design Services
Expanding to other markets means also stepping into another culture. If words are power, graphic design is the vessel that carries it forward. When localizing your content, we go all the way from words to graphics. We have the artistic and creative skills to communicate your brand's message and value through colours and images. Text isn't the only element that speaks to your customers when they visit your website. Often, images are more powerful than words. Each market and country has a different lifestyle and culture. If you want your brand to go global, make sure that the imagery, colours, and layouts resonate with their cultural values. We can do all that for you. Our localized design experts can make your colours shine across borders.
- 75+ languages
- UI & print design
- ISO 17100
- 4.9 ★
Quick quote
Trusted by global brands
Marketing and product teams localizing UI and campaigns with Pangea
Why localized graphic design
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Our tribute to localized graphic design: colours
Colour symbolism varies significantly across the globe. Every region has a different perception of colours. Our graphic design localizers only use colours that match the colour palette and expectations of your target audience and your brand guidelines.
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What does localized graphic design involve?
Localized graphic design is more than just adapting visuals and colours. It also involves a complete adjustment of your imagery to ensure consistency with the locale's norms. Our graphic design localization services span landing page design, online banners, brochures, and more.
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The world behind images
We localize your imagery down to the finest detail. We consider font family, size, weight, and layout when putting together your PDF, manuals or leaflets. Did we also mention we do DTP? Our Desktop Publishers go above and beyond to adapt your design to new locales.
Design localization in practice
Scaling layouts, tools, scripts and brand guidelines for each locale.
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Scaling up
When localizing your UI, we allow for up to 35% text expansion, so your translated copy will fit a skillfully crafted layout that your users will love.
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The right tools for the job
To design the perfect UI for your target audience, we deploy a whole arsenal of nifty tools like Adobe Photoshop, Illustrator, Sketch, and many more.
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Mind the script
Languages like Arabic and Hebrew use right-to-left scripts and have very particular calligraphy. We adjust your layout to impress your users with an eye-catching design.
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Design by your book
We stick to your locale's colour spectrum, your design specifications and preferred fonts. Our crafty graphic designers can work with any CMS, WordPress, Wix, and you name it.
Visuals that feel local
Colour, imagery and layout aligned to culture
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Cultural colour palettes
Adapt hues and imagery to local symbolism while staying on brand.
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RTL and script-aware UI
Layouts that respect Arabic, Hebrew and other scripts without breaking UX.
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DTP-ready deliverables
Designers and desktop publishers prepare print- and web-ready localized assets.
Use cases & design formats
What we localize visually
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Landing pages
Campaign pages with localized hero imagery.
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Online banners
Display ads tuned to local colour norms.
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Brochures
Print collateral with adapted photography.
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Manuals & leaflets
PDFs with localized typography and layout.
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Mobile app UI
Screens with expansion room for translated strings.
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Website UI
Icons, imagery and layouts per locale.
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Marketing decks
Pitch materials with culturally relevant visuals.
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E-commerce creatives
Product and promo graphics for each market.
How it works
From brand assets to localized design
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Brand intake
Share guidelines, source designs and target locales.
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Adapt & layout
Designers adjust colour, imagery, fonts and expansion rules.
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DTP & QA
Desktop publishers finalize files and run formatting QA.
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Deliver
Receive CMS-ready or print-ready localized designs.
What clients say
Results that scale
Localized design at a glance
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35%
text expansion allowance
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75+
languages
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24h
typical quote turnaround
Integrations
WordPress, Wix and major CMS design workflows
Accreditations
ISO-certified localization and design processes
FAQ
Localized graphic design, answered
Design localization is the process of adapting imagery and colour to a new market’s culture, values, and standards. The localization of graphics contributes to creating an immersive experience and an appealing user interface.
Graphic localization involves adapting your imagery, colour scheme, and layouts to suit your target audience’s preferences and cultural expectations. Graphic design localization also focuses on language script and length. When localizing your website or mobile app to other languages than English, these are essential elements to consider when creating your design(s).
Localized graphic design makes your UI more appealing to your local users and improves their experience with your brand. It also increases their engagement and loyalty. Furthermore, localized design reinforces customer trust, encouraging repeated buys.
Pangea Global is a localization agency whose primary focus is creating unique user experiences and smooth user journeys through localization. Languages are our asset, and design is the secret ingredient that enhances it. We are experts in both.
Pricing depends on number of screens or pages, locales, asset complexity and DTP requirements.
Share your brief or files and we will send a tailored quote, usually within 24 hours.
Timelines scale with volume, language pairs and turnaround requirements. You get a confirmed schedule with your quote. For urgent work we can prioritise and run languages in parallel.
Yes. Pangea works to ISO 17100 (translation services) and ISO 9001 (quality management) standards, with GDPR-compliant data handling. Projects include revision and QA sign-off before delivery.