Fear not; this is not a comparative linguistics study, translation theory, or psychology. It’s in-between… and maybe a little bit...
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Tag: Advertising
By Angela Stephanou
5 Tips for Your Localization Strategy
Planning on taking your brand overseas? Want to test your product or service in new, global markets? If you’re wondering...
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By Carolane de Palmas
Shocking Translation Fails in Advertising
Knowing your market from A to Z is a common challenge that most businesses face today. It can lead to...
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By Angela Stephanou
When Translation Goes Wrong
Translation isn’t as simple as many assume. It’s not just a matter of changing each word from the source text...
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