Tag: Copywriting

Legal Translation and Localization – A Definitive Guide
Legal Translation

Legal Translation and Localization – A Definitive Guide

Relocating to a different country? Moving your business operations overseas? Whatever your specific situation, if you are in the process...
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The Translation of Onomatopoeias Across Languages
Languages & Culture

The Translation of Onomatopoeias Across Languages

What springs to mind when you hear “ribbit”? If you are a native English speaker, it’ll likely conjure up an...
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Your Roadmap to a Successful Market Expansion Strategy
Localization Strategy & Industry Insights

Your Roadmap to a Successful Market Expansion Strategy

Market expansion strategies should not be a mere afterthought. As there’s a lot that goes into breaking to a new...
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How to Choose the Best Translation Agency – 5 Points to Consider
Localization Strategy & Industry Insights

How to Choose the Best Translation Agency – 5 Points to Consider

With so many companies offering translation and localization services currently on the market, choosing the translation agency that matches your...
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ChatGPT’s translation strengths & limitations
Localization Strategy & Industry Insights

ChatGPT’s translation strengths & limitations

Contemplating whether ChatGPT could be your new translation and localization companion? Amongst the various hot machine translation options available in...
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Simplified vs Traditional Chinese – what’s best for your translation needs?
Languages & Culture

Simplified vs Traditional Chinese – what’s best for your translation needs?

Most people in today’s time and age recognize the prominence of the Chinese language in the realm of business and...
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Adventures in the vast and wide world of Chinese dialects
Languages & Culture

Adventures in the vast and wide world of Chinese dialects

There are a bazillion of Chinese dialectal varieties (or 方言 – fāng yán) spoken in mainland China and beyond. And...
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Brothers Grimm – A Tale on the Origin of an Ancestral Language
Languages & Culture

Brothers Grimm – A Tale on the Origin of an Ancestral Language

If you’ve ever heard of the Grimm brothers, odds are it’s not for their highly insightful contributions to the field...
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The Game Localization Process & 22 Tips to Make it Easier
Game Localization

The Game Localization Process & 22 Tips to Make it Easier

Localizing your game to match your global players’ cultural, linguistic and regional expectations is a surefire way for you to...
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Game Translation and Localization – A Definitive Guide
Game Localization

Game Translation and Localization – A Definitive Guide

Embarking on your game localization journey soon and want to know your way around the territory? You’re at the right...
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Top 4 Hardest Languages to Translate Between Any Pair
Languages & Culture

Top 4 Hardest Languages to Translate Between Any Pair

Are you at the tender stage of translating your content and expanding your global reach, but struggle to find quality...
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6 Benefits of Hiring Native Speaker Translators
Localization Strategy & Industry Insights

6 Benefits of Hiring Native Speaker Translators

If there’s one thing that translation agencies frequently highlight, then that’s definitely their access to native-speaking translators of the target...
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How to Localize your Ad Campaign – A Step-by-step Guide
Marketing & SEO

How to Localize your Ad Campaign – A Step-by-step Guide

We’re exposed to ads so regularly it’s impossible to keep count anymore. In fact, marketing experts reveal that the average...
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Why You Should Invest in Marketing Localization in 2023
Marketing & SEO

Why You Should Invest in Marketing Localization in 2023

Marketers are investing in marketing localization more than ever before, and this global trend isn’t going away anytime soon. This...
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Alphabets – A Journey Through Written Communication
Languages & Culture

Alphabets – A Journey Through Written Communication

The modern-day Latin alphabet sits among the other 293 writing systems currently used in our world today. Each one is...
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23 Most Translated Books
Languages & Culture

23 Most Translated Books

What would our world be without books, without stories? Can you even imagine? Neither can we. Today, we celebrate translation...
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SOS, Endangered Languages! How Can You Save Them?
Languages & Culture

SOS, Endangered Languages! How Can You Save Them?

Climate change, endangered species, but endangered languages? According to the 2021 UNESCO World Report of Languages: Towards a Global Assessment...
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The Language of Online Gaming (Part 2)
Game Localization

The Language of Online Gaming (Part 2)

We continue to navigate the online gaming realm through language . Words have power. So, harness it to turn the...
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The Language of Online Gaming (Part 1)
Game Localization

The Language of Online Gaming (Part 1)

The online gaming industry is growing at lightning speed, with new games popping up a dime a dozen. Centred on...
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Running an Online Casino Platform? These Content Marketing Tips Will Surprise You
Game Localization

Running an Online Casino Platform? These Content Marketing Tips Will Surprise You

Do you know how much the online casino and betting market is worth? Maybe not, but we stretched our antennas...
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