With the current globalization of comics, there is an increased demand for countries to translate their local comics to other...
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Category: Marketing Translation
Alphabets – A Journey Through Written Communication
The modern-day Latin alphabet sits among the other 293 writing systems currently used in our world today. Each one is...
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The Grind of Localizing Taglines & Slogans
A slogan is the first thing that prospects associate your brand with. If you think translating “a sentence” or “a...
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Should Pidgin English Be Classed As an Official Language?
The Oxford English Dictionary defines “Pidgin” as a language mixing lexical, grammatical, and phonematic features of two or more languages,...
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Disney: An APAC Localization Case Study
Disney, a name that enchanted the childhood of generations, continues to amaze the showbiz world with its incredible ability to...
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How Localization Helped Rebuild South Africa
South Africa, a country torn by apartheid, has phoenixed over the last decade as a market worth exploring. In this...
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Software Localization Do’s and Don’ts
We live in the digital era. With AI, web, mobile apps, and DApps becoming almost indispensable to our daily life,...
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Is French Really the Language of Love?
For many, French is considered to be one of the most romantic languages in the world, where native speakers of...
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Chinese Marketing Translation: How to Do It Right
If there is one market that poses the greatest challenges to translation and localization, it is China. When marketing to...
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30+ Quirky British Slang Phrases that Confuse Americans
Who says only Brits get annoyed at the sound of certain American words or phrases? British English can every so...
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Top Americanisms the British Find Annoying
Contemporary, modern-day UK English has come on a long journey to get to where it is today, having been influenced...
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The 5 Best Translation Apps in 2022
As the world begins to recover from the pandemic, international travel is now firmly back on the agenda for many...
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23 Most Translated Books
What would our world be without books, without stories? Can you even imagine? Neither can we. Today, we celebrate translation...
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SOS, Endangered Languages! How Can You Save Them?
Climate change, endangered species, but endangered languages? According to the 2021 UNESCO World Report of Languages: Towards a Global Assessment...
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Discovering the Top French Phrases Used in English
It is the world’s most commonly spoken language, but did you know that nearly 30% of all the words in...
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The Language of Online Gaming (Part 2)
We continue to navigate the online gaming realm through language . Words have power. So, harness it to turn the...
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The Language of Online Gaming (Part 1)
The online gaming industry is growing at lightning speed, with new games popping up a dime a dozen. Centred on...
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Running an Online Casino Platform? These Content Marketing Tips Will Surprise You
Do you know how much the online casino and betting market is worth? Maybe not, but we stretched our antennas...
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Game Localization in 2022 – A Step-by-Step Guide
Games, games, games – they equally challenge and thrill us. Some of them caught the eye of filmmakers who turned...
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